Is an outdated brand undermining the rest of your marketing efforts?
Take an objective look at your brand, and be ruthless in this assessment. An outdated brand is a reflection of you and your business: no matter how good you are at what you do, a tired or poorly designed logo or website says outdated skills, outdated merchandise, and will never attract the customers you are working so hard to target.
The point of today’s blog is not to showcase my own recent re-branding project, although I am very happy with the results and love to sing the praises of Janine Mayhew, the talented designer responsible for the logo and materials you see here.
Janine says, “I am always surprised by how little awareness otherwise smart biz people have regarding the impression they make with their logo and marketing materials. Social Media gives us wide reach on multiple channels for FREE. The benefit of some professional design can make the most of this exposure.”
You said it, sister!
Good design is worth every penny, and bad branding is costing you business.[tweetmeme source=”helpmerhonda11″ only_single=false]