In 1964, Marshall Mcluhan uttered his now famous words, “The Medium is the Message”.
With Facebook’s growth and today’s F8 evolution of timelines, was this ever more true?
Since our evolution as cave painters, we humans have expressed a deep human need — to share experiences, to leave a visual mark on the world and visually document our very existence. Now, the evolution of Facebook gives us a multimedia tool to create the documentation of our complete existence for the digital age.
Will there be unintended consequences? Will we become more concerned with documenting life, than living it? Will this innovation further isolate us, or lead to closer and deeper human interactions and bonding? How will it play out?
Facebook has succeeded so wildly, because it taps a need for connection that springs deep and eternal, for the modern age. Is this latest innovation demanding too much effort to curate our lives and create those connections?
Today’s announcement from Facebook’s F8 conference does feel momentous: I simply don’t know what it means or how it will play out. Do you?