Monthly Archives: September 2012

The Entrepreneur Who Intends to Cure Blindness (and Other Inspirations)

What inspires people to set big goals and see them through? In college, Evan Mittman learned that he was losing his sight, and set an audacious goal: curing blindness. That was the easy part …
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Solving the Social Media ROI Puzzle

If you were asked to calculate social media ROI, could you? When it comes to social media, what starts with hello, can grow into a trusted relationship and result in revenue … but how to connect the dots?
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Online Marketing: It Doesn’t Have To Be So Hard

Inbound marketing, Content marketing, whatever-buzzword-you-want marketing … “new” marketing is essential. Here’s the good news: it doesn’t have to be so damn hard. Continue reading

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From “Off the Grid” to Inbound12 … Plus, an Invitation to Inbound13!

Being off the grid for most of August made me wonder what news I missed … but a quick glance at Mashable tells me I probably don’t have to worry. Plus: thoughts on investing in yourself, and an invitation for next year to come join me at a marketing conference you won’t want to miss. Continue reading

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