Category Archives: plain old common sense!

The ROI of Marketing on Main Street: Be “Awesome”

I’m noticing something new on Main Street. As we educate ourselves before buying, there’s a new guy in town: peer-to-peer conversation on social networks. We still use online search, but more and more, we also use a trusted network of online … Continue reading

Posted in business common sense, business wisdom, customer service, online reputation, plain old common sense!, small business, social networking, word of mouth | Tagged , , , , | 1 Comment

A Lesson in Marketing From Chris Brogan

When Chris Brogan started a new business called Human Business Works a while back, I subscribed to his email list. I didn’t really know what a subscription to Human Business Works was  … but I knew that if it came from … Continue reading

Posted in business common sense, business wisdom, email marketing, marketing communications, personal branding, plain old common sense!, social media and role in business development, Social Media Best Practices, social media in business development, social networking, word of mouth | Tagged , , | 11 Comments

Thanksgiving Thoughts for an Online World

Lena West recently reminded me how important it is to take a vacation. She was extolling the personal and business benefits of spending some wonderfully unscheduled time — in her case, on a beach in Miami — to come back … Continue reading

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Where CEO’s Are Made: “School of Hard Knocks” Trumps Harvard

[tweetmeme source=”helpmerhonda11″ only_single=false] Love this list from Bloomberg BusinessWeek.  “School of Hard Knocks” is #2…before Harvard!!! Had to share…’nuf said.

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