Category Archives: social networking

How One Food Blogger Got Thousands of Followers in 16 Months (… and You Can Too)

In one of those serendipitous moments, I met fellow marketer and food blogger Mary Pisarkiewicz while teaching a class on Digital Marketing Strategy last month, as part of the National Minority Business Council’s Executive Management Program. My ears perked up right … Continue reading

Posted in blogging, social networking | Tagged , | 3 Comments

Link Love: How Bloggers Rub Noses on the Social Web

On Valentine’s Day, It’s nice to recognize all the relationships that foster love and positive energy in our lives. For many, those relationships exist online through the content we write, read, and share, which is why I’m excited to talk … Continue reading

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The ROI of Marketing on Main Street: Be “Awesome”

I’m noticing something new on Main Street. As we educate ourselves before buying, there’s a new guy in town: peer-to-peer conversation on social networks. We still use online search, but more and more, we also use a trusted network of online … Continue reading

Posted in business common sense, business wisdom, customer service, online reputation, plain old common sense!, small business, social networking, word of mouth | Tagged , , , , | 1 Comment

A Lesson in Marketing From Chris Brogan

When Chris Brogan started a new business called Human Business Works a while back, I subscribed to his email list. I didn’t really know what a subscription to Human Business Works was  … but I knew that if it came from … Continue reading

Posted in business common sense, business wisdom, email marketing, marketing communications, personal branding, plain old common sense!, social media and role in business development, Social Media Best Practices, social media in business development, social networking, word of mouth | Tagged , , | 11 Comments

Social Media, Simplified: Weave Pancakes Into Gold

It’s a great time to be in the marketing communications business, not least of all because of our ability to connect with the world through social media. The possibilities for collaboration and FLOW are boundless. Guest post by Janine Mayhew describes her experience of this exponential phenomenon. Continue reading

Posted in social media, social media and role in business development, Social Media Best Practices, social media in business development, social networking | Tagged , , , , | 6 Comments

The Holiday Guide For Social Business Success

My friend Jeme isn’t into social networks … but she throws a killer holiday party each year. Toasts are made, friendships rekindled, new relationships sparked. After too much food and drink, and lots of laughs,  her guests glow with good cheer … Continue reading

Posted in business wisdom, social media and role in business development, Social Media Best Practices, social networking, word of mouth | Tagged , | 3 Comments

Barry Diller: The Original Social Media “Expert”! (Rand Fishkin v. Peter Shankman)

[tweetmeme source=”rhondahurwitz” only_single=false] Peter Shankman says the world doesn’t need Social Media experts; Rand Fishkin says we do. That set off a big debate this week in the blogosphere (Read Peter’s argument here, and Rand’s rebuttal here). Well, I’m going … Continue reading

Posted in linked in, social media, social media and role in business development, Social Media Best Practices, social media in business development, social networking | Tagged | 14 Comments

Social Media For Strategic Networking (and a little Serendipity)

[tweetmeme source=”rhondahurwitz” only_single=false] Social networking for business is about connecting with a purpose, not just connecting.  We’re all busy, and business demands a strategic approach. The process goes something like this:  you do your research, identify centers of influence based … Continue reading

Posted in social media ROI, social networking | Tagged , | 4 Comments

How a Facebook Post about Goats Helped Sell Two Farms (and other stories from RE Barcamp NY 2011)

[tweetmeme source=”helpmerhonda11″ only_single=false] There’s a January social media tradition in NYC each year: the day before the Inman Connect NYC Real Estate Conference, a barcamp is organized by the Lucky Strikers Social Media Club.  RE Barcamp NY (REBCNY) is attended … Continue reading

Posted in Social Media Best Practices, social networking | Tagged , , , | 12 Comments

A Baker’s Dozen: 13 Things I learned from Gary Vaynerchuk

[tweetmeme source=”helpmerhonda11″ only_single=false]If you were lucky, you had the chance to hear Gary Vaynerchuk in person (85 Broads event, NYC chapter). I could tell you about Gary V. the presenter… smart! funny! riveting! …but I want to focus on his … Continue reading

Posted in digital media trends, Gary Vaynerchuk, marketing, personal branding, social media, social media trends, social networking | Tagged , | Leave a comment