Tag Archives: college and university marketing

17 Social Media Lessons From “Likeable” Media (and win a FREE book)

[tweetmeme source=”rhondahurwitz” only_single=false]There are lots of excellent books about social media.  Why does “Likeable Social Media” belong on your bookshelf? Likeable Media founder Dave Kerpen has written a book that both teaches and inspires, with instructive success stories from their client … Continue reading

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How To Plan The Ultimate Website

[tweetmeme source=”rhondahurwitz” only_single=false] A business owner I know proudly unveiled his new website today. But when I clicked through to his new website, here’s what I found:

Posted in marketing communications, small business, website effectiveness | Tagged | 3 Comments

Do College Marketers Get A Passing Grade?

[tweetmeme source=”rhondahurwitz” only_single=false] Colleges and universities do a lot of marketing directed at high school seniors and their families, trying to influence this big ticket decision.  It seems to me that a lot of their marketing effort is wasted. What … Continue reading

Posted in marketing communications, small business, word of mouth | Tagged | 3 Comments